Wattson

A company dedicated to solving the challenges of driving an electric vehicle, finding solutions to problems that seem impossible. That’s why their logo is built around an element that is impossible—and yet, it exists.

Problema:

Create identity, positioning, tagline, and brand persona for ultra-fast EV charging anywhere, anytime.

Objetivo:

Build a distinctive visual and verbal language and a clear mental space for the brand.

Solución:

“Impossible is an opinion.” An “impossible” symbol: a paradox you can still see.

Wattson

Problema:

Objetivo:

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Otros proyectos

Dim Car Wash

Amathings

Pont Grup