A cosmetics company that uses cannabis in its products—and they’re really, really good, almost miraculous. As we say in Spain: “mano de santo” (“a miracle cure”) holy, in this case.
Problema:
Create the name and identity for a CBD company for medicinal and cosmetic use.
Objetivo:
Be unmistakably linked to cannabis while highlighting the “healing” side (CBD), not the euphoric compound (THC).
Solución:
St. Mary: “Mary” + “Saint” to signal the “good” part. Visual system: cannabis leaves fused with saints’ halos. Tagline: “Exceedingly good CBD.”